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06/12/2011

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james White

does anyone know when thee planning to deploy this, how will this work is it like a bookmark button basically???

Michael Rubin

"Lightweight user actions can be applied offline. What are other ways to make it easier than ever for customers to do something?"

BINGO! Kevin, you hit the nail on the head. How many times have your customers said in frustration, "I WANT to give you money. Why won't you let me?" The question we as marketers need to ask more is "How can we make our customers lives easier?" Doing so will lead to more business. Guaranteed.

RE: the buttons -- My only fear is that the proliferation of buttons will lead to a cluttering of the experience of "liking" or "following." How far will customers go down this path when the whole aim from the beginning was in fact to *declutter* the social experience?

At your service,
Michael

Kevin Dugan

James: I know Google+1 is live, but need to check on timing for the other two platforms.

Michael: Maybe it's cyclical. Blogs have gotten a lot better in design as widgets and other elements have built in customization options. I need to redesign mine, it's more of an example of the clutter we escaped. But I think you're right that we risk finding it again IF we assume we need all of the buttons in question.

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When Facebook retired “fan” and made Like many users were angry about the change. Every time Facebook makes any sort of change, people get annoyed, and sometimes even start groups to try and get them to change it back to the way it was. But in the case of "fan" vs. Like having as much as a 2:1 ratio makes a huge difference in the number of clicks and was obviously the best decision for Facebook to make. It will be interesting if any other company changes the name or style of their button down the road.

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Whew! that's cool!Lightweight user actions can be applied offline. It's good to know how internet and social media innovates, helps users to easy to access and use. Thanks for that!

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When Facebook retired “fan” and made Like many users were angry about the change. Every time Facebook makes any sort of change, people get annoyed, and sometimes even start groups to try and get them to change it back to the way it was. But in the case of "fan" vs. Like having as much as a 2:1 ratio makes a huge difference in the number of clicks and was obviously the best decision for Facebook to make. It will be interesting if any other company changes the name or style of their button down the road.

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Whew! that's cool!Lightweight user actions can be applied offline. It's good to know how internet and social media innovates, helps users to easy to access and use. Thanks for that!

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For instance, somebody loves to watch horror movies, but does not dare to go alone, since fear emotion may trigger some panic attack or mental instability.

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De belangrijkste verandering is dat we vanaf nu werken met Special Interest Groups ( SIGs ) om zoveel mogelijk onderwerpen op te nemen in ons programma. We hebben SIGs opgericht voor Design, Video, Fotografie, Web, RIA en Print. Wil je hierover meer te weten komen? Check dan even onze About pagina, daar vind je namelijk alle details!

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