Social Media Breakfast, Bryan Person’s experiment, has spread worldwide and Cincinnati’s version has brought together a great list of speakers, sponsors and attendees.
Person founded Social Media Breakfast in August 2007 as “an event where social media experts and newbies alike come together to eat, meet, share, and learn.”
Albert Maruggi planted the seed here in Cincinnati and hosted the first breakfast while passing through on business. From there MarketWire and Enquirer Media have sponsored PimpMyNews’ John Atkinson and Nielsen Online’s Pete Blackshaw as speakers.
Game Day Communications is sponsoring ShareThis CEO Tim Schigel on Tuesday at The Cincinnati Reds Hall of Fame and Museum.
Content Marketing
The topic is content marketing. In a recent presentation for the Cincinnati USA Regional Chamber, I discussed how we’ve moved from creating sticky sites to creating multiple streams of content that can be moved around the web by customers.
I cited a presentation noting Barack Obama’s online campaign for the presidency as a prime example of this. MyBarackObama.com enabled his supporters to get the word out about their candidate. Obama also created an official presence on other social networks. As a result, MyBarackObama.com, despite being his primary site, accounted for only 25 percent of his online supporters.
ShareThis brings us one of the tool’s critical to making this concept possible. We’re excited Tim Schigel is able to join us.
The Cincinnati Social Media Breakfast event has become exponentially popular. Attendance doubled from the first event to the second and has been capped at 40 attendees per event. The second breakfast sold out in less than 24 hours. The third event in 12 and Tuesday morning’s event sold out in 6 hours.
Get Involved
Between the above math and the sell out crowd at the Chamber event last week, there is a clear demand for this type of interaction. So be sure and check out two other groups focusing on social media and networking: Cincinnati Women Bloggers and New Media Cincinnati.
And If you’re out of market and find yourself in Cincinnati in the future? Let me know. You could possibly attend or perhaps even speak at a future event.
LOLCat created using 2007.03.04-3360.jpg uploaded by kino-eye
tags | social media | marketing | Kevin Dugan | Pete Blackshaw | Tim Schigel | John Atkinson | Bryan Person | Albert Maruggi
Kevin:
So pleased that my I-want-eat-breakfast-with-some-social-media-pals experiment one Wednesday in late August 2007 has spawned the Social Media Breakfast series that has spread around the country (and to Canada and Singapore, too!).
And I'm especially pleased -- at least for the purpose of this particular comment -- that Cincinnati is so hungry for this social media gathering.
I know Tim's talk this week will be a good one -- and at a baseball hall of fame, to boot! And though I can't be at this one, I do plan to make an SMB in Cincinnati next spring.
I'll be following online reports from the breakfast.
Bryan Person | @BryanPerson
Social Media Breakfast founder
Posted by: Bryan Person | 12/15/2008 at 08:47 AM
Kevin,
It's great to see this level of excitement around social media and startups in Cincinnati. I'm humbled to be listed among the company above.
Keep up the good work!
John
Posted by: John Atkinson | 12/15/2008 at 12:03 PM
This sounds like a great idea. Too often nowadays we are isolated from our work peers, and no amount of twitter (aka pretentious ego driven spouting) , facebook,emailing can make up for face to face contact. Is there anything similar going on in the UK?
On a completely different topic.. (seeing as its christmas) did you catch Borkowski PR's company 'video christmas card'? Genius... http://uk.youtube.com/watch?v=rJwgw3Z4sBo
Posted by: George | 12/17/2008 at 05:15 AM