Does The BBC Pwn Brandweek?

12/17/2007

Tracking a story on Brandweek this morning I was amazed by BBC’s pwnership of the trade magazine’s home page.

As you can see, it looks like they are co-branding the site. Talk about saturating the target.

Posted on 12/17/2007 at 12:50 PM in Advertising, Brand, Marketing, Web/Tech | Permalink

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Kevin Dugan