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Todd Defren

Great post - you are dead-on that we need to be extra careful when using social networks for PR purposes, and the advice here is appropriate and useful.

Laura Marshall

There's a professional (rather than social) network online that nobody talks about yet is quietly gaining strength and popularity--and among journalists. It started out as a tech-y place, but more and more writers, producers, editors, et al are there.

And it isn't for pitching, either. It is for relationship-building, finding contacts and information. The journalist friends I have on LinkedIn stay in touch, use me as a conduit to other experts, ask questions and find new contacts there. Myself, I find it a great place to keep updated on who's where, whose job description has changed, who they know and what they're interested in. And you don't have to post ANY pictures if you don't want to.


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