The Hashtag celebrated its fifth birthday yesterday.
We were inspired to create an infographic capturing how a single character could become "kind of a big deal."
Multiple Media Channels
The hashtag has done more than help Twitter with its paid media strategy. It has expanded past Twitter to integrate with other sites like Facebook. It has also impacted offline media channels, including TV and print as you see in the picture above.
It's a great reminder that simple can be very powerful.