2010 Marketing Review with Pete Blackshaw | #mktfyi: episode 2

12/27/2010

2010 Marketing Review with Pete Blackshaw | #mktfyi: episode 2

David E. Bowman and I recorded our second episode of #mktfyi with NM Incite CMO Pete Blackshaw.

Our topic? 2010 marketing in review as well as some 2011 trends.

Regardless of whether or not you work this week, nearly 45 minutes might seem like a long podcast.

But we cover a lot of ground, including everything from consumer media habits going mobile, the iPad and media convergence to QR codes, game consoles and micropayments.

#mktfyi: 2010 - The Year in Marketing [44:47m]: Play Now | Play in Popup | Download

A big thanks to Pete for spending time with David and me. More from Pete on 2011 marketing trends is available at Ad Age.

What's your take on 2010-2011 trends? Join the conversation below. And if you have feedback on #mktfyi, want to suggest topics for us to cover, or have ideas for guest speakers, drop us a line at mktfyi AT gmail DOT com.

NetXFlixBox uploaded by Empowermm (disclosure: my employer)

Posted on 12/27/2010 at 08:56 PM in #mktfyi, Marketing, Media, Podcast | Permalink

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