Friend Or Follow: Some folks have a fairly OCD matrix of who they follow and who they ignore. Others are more carefree. For those folks somewhere in the middle, I offer Friend or Follow. It sorts out mutual follows, folks you’re ignoring and folks ignoring you. Bonus points go to this site for not requiring your password to get the info to you.
Tweet Trak: Tweet Trak is just like setting up Google News Alerts, only for Twitter. Per its bio: “follow Tweet Trak, then send a DM to me: 'track (term)' to get messaged whenever someone tweets that term. Created by RyanK, it’s one of a few ways to track keywords via Twitter, including Tweetscan.
Mr. Tweet: Your “personal Twitter assistant” identifies influencers beyond your network you might want to follow. Mr. Tweet also notes which of your followers you should be following back. And once again no passwords required.
The Media is Dying: This service wants to “update the flack so pitches aren’t whack.” The name sounds macabre at best, but it‘s almost an informal media database – in reverse. Only not really. Just check it out and you’ll get the idea.
Micro PR: Brian Solis and others have created an early alert system for media looking for sources. A
n overly complex description is available here. MicroPR is dwarfed by the Help A Reporter Out (HARO) service, but it can’t hurt to follow MicroPR.
Twitter is a handy utility made all the more useful by services like the ones above. If you are on Twitter, you can follow me here. If you’re not, check it out. Twitter and social media are a lot like the lottery, you have to play to win.