While I poke fun at social networks, Facebook has been a lot of fun and taught me a few things.
The experience has inspired me to create a poorly-produced video series called Facebook Confessional. You can see the latest episode above* and I post all of them on my Facebook profile and archive them on YouTube.
The latest episode shows reasons why you should consider joining Facebook. Tons of media are on this network, similarly finding their way and figuring out how it might benefit them.
DISCLAIMER ONE: Don't sign in and start pitching. You can't anyway. But as you learn Facebook, you'll learn more about your editorial contacts (and their work) than the basic information provided by media databases.
DISCLAIMER TWO: The above enthusiasm and flurry of activity is leveled at social networks -- not just Facebook. Some theorize that social networks are like bars. First Friendster was hot, then MySpace and now Facebook. I think this theory applies to all things new and shiny.
“So why not just wait until the next flavor of the month hits stores?”
You can always reapply the skills you learn on Facebook elsewhere as needed. The things you learn on Facebook can impact your work today. And the connections you build are transferable.
The next episode of Facebook Confessional is in the early stages. If you have a topic you’d like covered, let me know.
*Special Thanks: The video was filmed (subtly) on location at Jack’s Pets. Soundtrack provided by DJ Le Clown via the mashup Gypsy Claire.
cross-posted to The Bad Pitch Blog
tags | public relations | PR | media relations | social media | Facebook

Kevin,
I think your video is fabulous. Has Facebook cut you a check yet? They should.
Posted by: Lewis Green | 07/30/2007 at 09:51 AM
Great video. I love your comments about not getting out there and pitching to Facebook users. Granted social media is "media" there are different rules we need to play by. Great post.
Posted by: Adam Denison | 07/30/2007 at 10:49 AM
Thanks for the feedback everyone. The vid was a lot of fun to make. The pet store thought I was nuts.
Posted by: Kevin Dugan | 07/30/2007 at 10:52 AM
show me more
Posted by: cameron carter | 08/05/2007 at 11:57 PM
He liked to share his knowledge not by answering questions but by asking them.
Posted by: nike air jordan | 04/27/2011 at 05:41 AM
Hard to believe that Facebook has over a billion users. Who knows how long they can keep this growth up.
Posted by: Matthew | 01/05/2013 at 10:04 AM