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03/15/2007

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Eric Reid

Regarding the Flickr photos, I think posting photos are a great idea if the company in question has something to show. The LAFD certainly does, but what photos would a law office show?

I love using Flickr for clients if they have the content to support it. The Milwaukee's Best Beer Cannon videos on YouTube were neat, but weren't at all about their product and didn't promote their brand - so they didn't help the company sell more beer. They are a great example of a company that shouldn't post viral content. (And yes, that phrase makes me a little queasy too. I always thought expired canned ham was viral content.)

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