As campaign season gears up, astroturfing is being brought into the spotlight. The stakes are even higher in the political arena. According to the AP:
A top aide to U.S. Rep. Charles Bass resigned Tuesday after disclosures that he posed as a supporter of the Republican's opponent in blog messages intended to convince people that the race was not competitive.
At the risk of sounding like a broken record, just because social media is fast doesn't mean the results always are. Social media environments tend to be a meritocracy where you earn and establish your credibility over time. You cannot show up one day and expect to be credible. And you certainly cannot pose as something you are not.
This was not the first time it happened and I fear it won't be the last.