What do blue windows have to do with public relations? Well, how do you view news?
When we consider how a client's milestones, products and services might translate into news, do we approach it from a visual perspective? There are some engaging, visual news experiments that can get you started.
Mainstream media sites should create test lab pages where visitors can play with visual cloud tags and other Web 2.0 toys. Assigning this mash up lounge beta status sets expectations accordingly.
For the rest of us, we can create static news mosaics using this Flickr mosaic tool. Associate at least nine pictures to nine recent news releases or media placements. Load them into the mosaic tool and you can now represent them in one picture. The results won't be as slick as our blue window example, but it will open a door to some new thinking. Check it out.
tags | public relations | PR | media relations | media | Flickr | tag cloud


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