Now to be fair, Steve clarified that he does not think that blogs will kill the news release. But there are plenty of other casualties in the public relations industry:
RSS vs. e-mail/e-mail newsletters,
full feed vs. partial feed,
even the industry itself has been declared dead a few times.
Will podcasting be the next new media to take down an older, more-established technology?
Now we can simply post a pic, share a moment of silence and move on. Think of the time we'll save.
This bookmark has been sitting in my favorites for awhile now. I'm afraid I am unsure who should receive the hat tip for pointing me to it. Drop me a line if you are the blogger in question and I will give you credit.