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Tuesday, July 13, 2004

Scoble Weighs in on Corporate Blogging

An interview with Microsoft's Robert Scoble kicks off day two of Global PR Blog Week.

Today's content is already proving interesting, including a survey on, what else, corporate blogging. And the balance of the days agenda looks just as interesting with Todd Sattersten, a non-PR person, joining the fray and Anita Campbell's case study on using blogs to spot trends and forecast market behavior.

Be sure to stop by and weigh in with your opinion, as our goal is to create discussion on these topics. In addition to comment sections, several folks are making themselves available for e-mail discussion or, in some cases, instant message chat.

In the meantime, I'll be writing wrapping up my current event analysis on the Martha Stewart crisis for, what else, Thursday's crisis management segment.

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» Microsoft: Why not talk to your customers? from CCUCEO
Lots of news about Microsoft today. Belt-tightening (welcome to THAT reality show, Bill), focus on innovation, another hole in their most recent security patch. ( Does anyone ever wonder why so many people can point out the security holes in [Read More]

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