If The United States Department of the Treasury is hiring, count me in. It all started back in 1999 when The United States Mint unveiled a 10 year plan to introduce new 50 State Quarters into our pockets and piggy banks.
The Bureau of Engraving and Printing got into the action last month when it unveiled new $20 bills. Bills bring more public relations issues with them then coins, but so far they seem to be widely accepted.
And now, the Mint is back with a new nickel design. This is the first, er, change to the nickel in 65 years. So it should be interesting to see how this money news, um, unfolds.
Next post: Amp'd Mobile sets stage for Jobs. Bad product introduction. The teaser campaign is DOA: "Try not to die. Amp'd Mobile is coming." With this kind of marketing the firm will run out of money before they reach one million subscribers. Remember retail disaster Boo.com? – this the wireless parallel.
Bad strategy for launching a business. Amp'd Mobile is setting the stage for Steve Jobs. Ask Creative. Ask Eisner. Good press clips as wireless video is hot among the corporate types. But the Wall Street Journal crowd won’t subscribe. (Q: Who will?)
check it out @ http://newproductlaunch.blogspot.com/
Posted by: Answer is 42 | Thursday, November 10, 2005 at 01:58 PM