When it comes to your top technology, business or general news sources, I can probably assume The Wall Street Journal and/or New York Times are on your list. And in less than five years, I'm willing to bet Apple, Facebook or Google are also on your list...if they aren't already.
The three brands are in a three-way competition for the ultimate prize: audience. As they compete for consumer attention, the news is just one way they're trying to become ingrained in your daily habits. In the process, they are driving much of the technological changes that, in turn, shape consumer media habits*.
In fact, to stay current with many of the trends impacting consumer habits, you might focus on just Apple, Facebook and Google as a more mainstream source for emerging trends.
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*Jim Cramer points to Facebook, Amazon, Netflix and Google (FANG) as four of the most popular and best-performing tech stocks in recent memory. While Apple could surely be added to that list (FAANG), this is not a look at the brands' economic impact per se.